Bob Cockcroft Associates Ltd.
Consumer Research Specialist
We uncover hidden drivers of consumer behaviour.
Across sectors as diverse as cleaning products through to computer software, we have developed sophisticated techniques to get to these drivers, consumer beliefs and folklore influencing the consumer’s perception of the products or services that they use.
We offer a range of quantitative and qualitative methods to gather information. We also re-analyse past research , providing a cost effective route to uncovering new insights and testing hypotheses.
We don't do "field and tab", but since our creation in 2005 have provided consultancy through to full service to a divers range of clients globally.
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